Pinterest Marketing Tool Discover Can Give Better View of Your Brand
Tailwind, the analytics and marketing suite specifically for Pinterest, has announced an interesting new service called Discover. The company claims it is the first ever targeted Pinterest marketing...
View Article4 Different Pinterest Mindsets: Can Knowing These Improve Your Marketing?
To effectively use Pinterest as part of your company’s marketing strategy, you have to understand its users and the different Pinterest mindsets they carry. Pinterest Researcher Larkin Brown recently...
View ArticleFTC Ruling on Pinterest Contest Increases Urgency Over Disclosures
The U.S. Federal Trade Commission says that a contest asking customers to pin photos of a brand’s product on Pinterest violated the Federal Trade Act. Cole Haan, a seller of shoes, bags and...
View ArticlePinterest May Be The Perfect Answer For Marketing Your Apparel Business
Social media is probably the best thing that has happened to businesses of all shapes and sizes. The viral nature of social media, along with the possibility of community and relationship building is...
View ArticlePinterest Introduces New Guided Search, Could be Useful To Marketers
Pinterest has introduced a new feature which could make it easier for customers to find you on the site. But it could also make it easier to discover related topics that belong on your Pinterest board...
View ArticleOptimize Pinterest for Local Search Using These 5 Tactics
We already know how great Pinterest is for eCommerce sites, big brands, foodies and adorable babies, but what about local businesses? While Pinterest might not seem like the most obvious choice, with...
View Article20 Pinterest Plugins For Your WordPress Site
The amount of people using Pinterest continues to grow. And if you’ve been maintaining your Pinboards, you’ll want to share your work with readers on your company’s website. Luckily, there are quite a...
View ArticlePinterest Beta Tests Do-It-Yourself Promoted Pins for Business
Following the lead of other social networks like Facebook and Twitter, Pinterest is ramping up its marketing features. Back in September 2013, Pinterest announced it was beginning to experiment with...
View ArticlePinterest Introduces Faster Location-Based Search
Pinterest is introducing a faster location search to make better use of some of the site’s other location-based features. The social pinning site introduced Place Pins about six months ago, letting...
View ArticlePinterest Images that Receive the Best Engagement
Pinterest can be a powerful marketing tool, particularly for visual brands. But there are some types of images that lead to more engagement, clicks, and purchases than others. An infographic released...
View Article25 Actionable Tips on How To Start Using Pinterest For Business
There are 53 million unique monthly Pinterest users in the United States, and Forbes reports that is about 22% of all Americans, ahead of Twitter at 19% and about equal to LinkedIn. When it comes to...
View ArticleNew Pinterest Notifications and Analytics Boost Business
Visual social media marketing site Pinterest recently rolled out its new Analytics dashboard, in a move sure to delight businesses that use the site to market their companies. Facebook has long...
View Article20 Killer Brand Strategies On Pinterest
Pinterest is becoming a popular way for small businesses to promote their brands and get their names out there. But using Pinterest to successfully market your business by drumming up interest in...
View ArticleExpand Your Pinterest Strategy Beyond Images Using Dashboards
You may be surprised to know just how much Pinterest has grown in the last year. Sure, it had a meteoric rise from the very beginning. But new statistics released in October 2014 blew those figures out...
View ArticlePinterest ‘Picked For You’ Pins Met With Criticism
Your Pinterest home feed is getting awfully crowded lately. The home feed is the landing page when you sign on to Pinterest. It had been the place where the latest and most popular pins from those you...
View ArticleIs Pinterest’s New Smart Feed Hurting Small Businesses?
I’m a pretty active Pinterest user and last Fall I started to notice that my Pinterest feed looked different. And not a in a good way that made my pinning experience better. I knew that Pinterest was...
View ArticleNew Pinterest Contest Rules Aim to Limit Spam
Pinterest is changing the rules. Well, their contest rules, at least. Hosting contests on social media can be a great tactic for businesses, but it can also be abused. After feeling that their...
View ArticleBad News for Marketers, Pinterest Affiliate Links a “No-Go”
If you were an affiliate marketer using Pinterest, you recently got some bad news. The social media site just instituted a complete ban on affiliate marketing. That means any affiliate marketer using...
View ArticleHow to Leverage Instagram and Pinterest for Your Business
A great social media marketing strategy for your brand is essential to building an audience online. If you really want to stand out, there are two big social networks to tap into, and these are...
View ArticleBehold, the Cinematic Pin — Pinterest’s New Video-ish Ad
Pinterest will soon be rolling out new Promoted Pin options that will give businesses that advertise on the site more to play with. The company has announced several tools for advertisers but the most...
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